Digital strategist, storyteller and builder of things that matter.
About
Professional Summary
I’m a digital marketing strategist and SEO consultant who builds growth systems for online businesses, not just campaigns. Over the past 8+ years I’ve helped brands to scale their traffic, leads and revenue through a mix of content strategy, performance marketing and clean tracking infrastructure.
​
I specialize in turning messy funnels into clear, measurable journeys. That usually means: SEO roadmaps tied to business goals, Google Ads structures that actually protect budget, content that ranks and converts, and analytics setups that show exactly what is working across GA4, GTM, HubSpot, Calendly and Stripe and more.
​
I work best as a hybrid partner to founders and marketing teams, stepping in where you need both strategy and execution. Whether you need a full acquisition plan, a rebuild of your tracking and UTMs, or someone to own blogs, email and webinars for a brand, I help you move from “random acts of marketing” to a focused growth engine.
Skills
Content Strategy SEO & Organic Growth Campaign Management Branding
Email Marketing Data Analytics Webinar & Event Marketing Website Creation
Experience
2024 - 2025
Marketing Consultant, DrBalcony
I owned SEO, content, webinars, email campaigns, and ads around SB721, SB326, and EEE inspections to generate qualified inspection leads in California.
2023 - Present
Marketing Consultant, Supply Chain Wizard
I plan and execute B2B content, webinars, email, and LinkedIn campaigns to position SCW as a thought leader in pharma supply chain and drive demo requests.
2022 - Present
SEO & Growth Partner, Award Maven
I built and optimize the website, create the SEO and content strategy, and grew organic traffic and deal toy / awards leads, helping the company scale revenue and team size.
2021 - Present
Digital Marketing Manager, Jack Westin
I lead SEO, content, podcast, email and performance marketing, and build full funnels and tracking to grow MCAT traffic, leads, and course/tutoring revenue.
Education
2018 – 2020
Master's Degree, Marketing and Brand Management
Ege University
Specialized in brand strategy, consumer behavior and digital marketing, building the foundation for my work in performance marketing, SEO and growth strategy.
2013 – 2017
Bachelor's Degree, Interpretation and Translation
Ege University
Trained in English–Turkish interpretation and translation, which sharpened my communication skills, attention to detail and ability to adapt complex ideas for different audiences.
Interests
I am deeply interested in building sustainable digital growth systems, from SEO and content strategy to funnels and analytics that actually make sense. I love brand building, naming, positioning and turning messy ideas into clear campaigns. Outside of work, you will usually find me planning trips, organizing itineraries for slow European city escapes, or creating calm, minimal spaces that feel good to live and work in. I care a lot about learning, mindset and helping people reach big goals, whether they are students, founders or friends.
